Account Operations

The Macao Trade and Investment Promotion Institute (IPIM) uses its WeChat official account platform to disseminate the latest information on Macao's economy and trade, conferences and exhibitions, and business promotion to businesses and merchants in Macao and overseas. Since operating its account, Quanfang Digital Co., Ltd. has placed great emphasis on account message management, actively interacting with fans, assisting in conveying and resolving issues with private messages in the backend, increasing fan engagement, and helping the account achieve sustainable and healthy growth. During Quanfang Digital Co., Ltd.'s operation, the number of account fans has multiplied.