To better support the development of new business models, help businesses seize e-commerce opportunities, and promote Macao's position as a platform between China and Portuguese-speaking countries, the "China-Portuguese-speaking Countries Economic and Trade Cooperation and Talent Information Network" (hereinafter referred to as the "Information Network") held an online "Information Network Promotion Conference and Live Marketing Strategy Course" on September 30. The conference introduced the new functions of the "Information Network" to the participants and explained how to expand business opportunities through the "Information Network". At the same time, mainland internet celebrities were also invited to share their online live marketing strategies, attracting more than 200 online viewers.

Liang Chuhan, a representative of the "Information Network" operator, introduced the new functions of the "Information Network" such as automated matching and integration of cross-database platforms to the attendees, and shared tips on expanding business opportunities through the "Information Network". Zhuang Xiaoyan, a popular online influencer from mainland China, shared her experience on the trend and positioning of live streaming marketing, and explained online live streaming marketing strategies such as how to choose the right platform.

Currently, the "Information Network" has accumulated over 38,000 registered users. Among them, there are over 4,000 registered suppliers/agents, over 33,000 buyers, 2,700 professional service providers, and approximately 1,300 bilingual (Chinese and Portuguese) professionals, actively promoting Sino-Portuguese economic and trade exchanges and building an online platform for communication and cooperation.

This event is part of the "Information Network Online and Offline Promotion Conference and Workshop" series of training activities. In the future, "Information Network" will continue to hold various types of promotion conferences and training activities to help Macao enterprises make good use of "Information Network" services, use e-commerce skills to enhance their business competitiveness, and explore a wider market. It will also leverage "Information Network" to promote the exchange of Chinese and Portuguese bilingual talents, attract more outstanding professionals to settle in, and help Chinese and Portuguese bilingual talents explore employment and entrepreneurship opportunities in multiple fields.

The "Information Network Promotion Conference and Live Streaming Marketing Strategy Course" was held online on September 30th.

Many people watched the course online.